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Emotional Branding Design

HOW DO YOU AUTHENTICALLY MAKE PEOPLE FEEL?

This is the question top-tier speakers and thought leaders know.

Be memorable, sharable, relatable...

The power of Emotional Branding Design™.

In today's world the concept of branding has evolved. It is no longer contrived and 'created' to match current trends and convince audiences.Today's branding is based on authenticity, resulting in messaging that is memorable, sharable and relatable. It is lasting and enhances loyalty and trust. Connect... don't convince.

Trust + Buzz. The Leedom PR solution

inspired

I feel...

loved

brave

powerful

trusting

joyous

free

peaceful

Yellow Flowers

expanded

awe

How do you make people feel

Learn how you authentically connect.

 

Welcome to my groundbreaking system to design your Emotional Branding Matrix.  This tool moves Emotional Branding into a more sophisticated, more authentic, and more complete brand that is memorable and sharable. Your Matrix will provide inspiration for strategic content ongoing.

Research shows that true emotions happen in seconds based on specific stimuli, and then connects us powerfully with a physical reaction in our bodies. A shudder, your spine tingling, palm sweating, a heart racing, eyes teary, a deep sigh, and other physical reactions all define emotions.

Emotions are not states. Emotions are not feelings. Emotions are not moods.

Emotions are the core foundation of a powerful bond that occurs during authentic connections. It is the 'moment of impact' that generates authentic and profound trust. This leads to lasting states, feelings and moods, and they stir emotions into tangible action.

The science and art of Emotional Branding Design™ involves discovering your personal, authentic Emotional Brand.  Your session produces a complete tool that is genuine and provides powerful messaging, and ultimately, communication insights that boosts profound connection and loyalty. We then provide the support you need to integrate your brand throughout your materials.

 

 

Stand out... It’s about authentically impacting people's hearts, not just connecting to their minds. 

Memorable, sharable, repeatable.​ That is the power of effective Emotional Branding Design.

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"Effective branding creates a unique and identifiable concept, graphically and emotionally presented, that results in a loyal, memorable, and tangible reaction for your product or service."

 

~ Anne Leedom

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I am ‘over the moon’ to be working with Anne at Leedom PR.  She provides her consulting in Emotional Branding Design in a simple, unique and impactful way.  She has been invaluable to my process of expanding my online platform to be recognized as a thought-leader in my niche.  Because of my work with Anne, I now understand the core of effective branding in a whole new way which creates those ‘moments of impact’ that transforms lives.  She is helping me pave the way so that my voice and message will have impact on a global level.  

Karen Corona LCSW; Therapist, Thought-Leader, Coach

Portland, OR

I have worked with thousands of clients in the past 20 years. In studying what creates conversion I have developed a proven system to effectively connect with audiences in the powerful window that creates connection. Publicity is far more effective with a strong Emotional Branding Design that creates loyalty and strategically integrates your brand into your PR materials. 

 

Creating your Emotional Branding Matrix is the secret to creating 'moments of impact.' Moments that reach out and come back to you in an authentic and meaningful way. Build a solid connection between your gift and what audiences experience on a deep emotional level. Shift your messaging from what you do...to what your audience wants to feel. The more they see themselves in your work, the stronger they will connect with you. Connection generates trust.

 

Trust builds loyalty.

Emotional Demographic

 

Are you aware of what your audience is looking for emotionally?

Communicate with your audiences in your materials and content with a highly emotional and authentically branded message. 

Learn the skills of connecting with your audiences emotionally before you focus on teaching and informing your audience with your methods.

The Science of Emotions

 

Emotions are unique in that they are connected directly to our bodies and last just seconds.

States like 'confidence' are  sustained ongoing and are a result of an emotion.

Get to the core of the emotion for the state you want to help your audience develop. 

Connect there. That's where the power of real relationships exists. 

Branding Defined

Learn the elements of effective branding. 

For branding to be effective it needs to be impactful, memorable and repetitive.

Are you known for your brand?

The best brands are identifiable in less than 7 words.

"I am excited and impressed with Anne's unique approach to branding. She has a sixth sense with her Emotional Branding Design™ and her creation of a Matrix that cannot be taught. Her passion and acumen for what she does is infectious and encouraging. I am sincerely looking forward for what’s to come by working with Anne and her team."

 

RJ Spina, Author; Supercharged Self-Healing and Change Your Mind

WHAT PEOPLE ARE SAYING

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DR. MICHELE BORBA

"I couldn't have succeeded without Anne's branding and media expertise. Her connections and devotion to building my brand gave me the prominence I needed to attract major media and corporate spokesperson events.

Ongoing Contributor to The Today Show, Dr. Phil and Best-Selling Parenting Author

Palm Springs, CA

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GARY ROE

"Anne and her team have been wonderful to work with! Anne and Rachel delivered exactly as they said they would. Anne's branding strategies are unsurpassed and have moved my business to a whole new level!

Author, Speaker and Grief Specialist

Texas

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JUDITH FINLAYSON

"Anne's Emotional Branding approach has been invaluable in helping me shape my potentially complex messages on nutrition to appeal to a much wider audience. Working with her and Rachel has been a pleasure and an enormous value to my business.

Wellness Author, Journalist 

Canada

PR Consultation | Emotional Branding | Media Positioning | Platform Expansion | Conversion Strategy 

 

Media Experts | Authors | Coaches | Speakers | Thought-Leaders | Corporate Spokespersons | Apps

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