Discover the Secrets to Effective Online PR

 Emotional Branding Design™

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My proven Emotional Branding Design™ includes crucial branding elements you need to know to effectively promote your products and services, and to then translate those to support your revenue models. Publicity is far more effective with a strong Emotional Branding Design™ that creates loyalty, and strategically integrates your brand into your PR materials and over time, on relevant media outlets.

 

Creating your Emotional Profile™ is the secret to the "Tony Robbins" effect. Learn how to build a solid connection between your gift and what audiences experience on a deep emotional level.

 

Shift your messaging from what you do...to what your audience wants to feel. The more they see themselves in your work, the stronger they will connect with you. Connection builds loyalty.

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We will cover these and more…

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       Clearly define your Emotional Microdemographic

       Assess the true competitive landscape

       Assess your current revenue models for strategic conversion and brand appeal

 

Clarify 

       Short Term Goals

       Long Term Goals

       Monetization Models

       Exposure Strategies

       Credibility Integration 

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Assess 

       Your Messaging – Tag Line

       Website Look and Feel To Position Your Emotional Profile™

       Call to Action to Support Revenue Models 

       Credibility Integration

       Online Expert Positioning

 

Create 

      Expert Placement Positioning 

      Diversity of Placements to Reach Emotional Microdemographics

      Credibility Positioning

      Organic SEO Considerations

      Traditional Media Targeting and Presentation Strategies

 

Content 

      Review Convertible Content Strategy

      Design Your Strategic "Content Map" for Powerful Placements 

 

Media Placement Strategy

      Accuracy of Posting 

      Analysis – Alexa.com; Sign ups; Sales

      Promotional Support; Cross Linking Integration

      SEO Benefit

      Expert Placement Option

      Google Alert

 

Conversion Effect Strategy

      Create Strong Branded Product Tie-Ins 

      Strategic Linking Systems

      Adjust Your Emotional Profile as Your Business Grows

      Leverage Media Exposure 

      Create Ongoing Brand Loyalty and Expansion

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